FOR A CLOSE-UP OF 'HEADOPOLY' HEAD HERE:
The hardback first edition of Richard Neville's Playpower - the book by the co-founder of Oz - included in a slip in the back cover a fold-up poster come Monopoly spoof. This is it. Headopoly!
The book was published in 1970. And the poster is a chronicle of the 1960s counter-culture in the form of a board game (not that anybody was expected to roll the dice - more roll the spliff ...)
It's worth a close look ...
As you can see, it's an intricate and beautiful thing, designed by Rolling Stone's Jon Goodchild.
Neville told the story in his memoir, Hippie Hippie Shake:
'Playpower was rushed into production. ... All that was left to do now was to complete the artwork for a full-colour poster, to be inserted in each copy. This seemed an innovative way to present a series of significant dates, gleaned from the research. I had contacted Jon Goodchild at his new Rolling Stone office in San Francisco, and he came up with a way to make the poster work as a game as well as a reference tool.
'Jon airfreighted the artwork to London, where it was impounded. A caption contained the phrase ‘Fuck Communism’. I rushed to the airport, bowed and scraped, and somehow convinced the Customs officers that this was a work of scholarship. Which it was. Jon had divided the huge sheet into tiny rectangles, each one representing a month of the year, for the past five years. The game was called Headopoly. Players could traverse the board with counters, aided by instructions in the squares, e.g. August ’69: in Belfast, Bernadette Devlin MP admits throwing petrol bombs at police; miss a Go.
'With a golfball typesetter on the dining-room table, Jim and I updated the board, right up to the final square, 10 December ’69: Senator Edward Kennedy disclosed that in the last four years, over a million civilians had been killed or wounded in Vietnam.
'Felix Dennis came by to assist Jim and me with the fiddly bits of paste-up, flourishing cowgum and scalpels, while Louise took it easy on the bed with a joint, Let It Bleed on the turntable, delighted that this was absolutely the last night of my authorial outpourings. ...
'It was three in the morning by the time Headopoly was finished and the lid was back on the cowgum. Felix asked to crash on the floor. At dawn, with everyone still sound asleep, I crept out of the flat into the drizzle, lugging the artwork off to a laboratory run by the Defence Department in a hard-to-find industrial zone. Specialists in aerial reconnaissance maps, they possessed the only camera in England capable of dealing with the complexities of Jon’s design.'
The striking jacket design, by the way, was the work of the Australian artist Martin Sharp - pity it wasn't used for the paperback too.
Juts bought on ebay - and not cheaply - the renowned, notorious school kids' issue of Oz from May 1970. A bunch of school kids were brought in to help edit this monthly alternative paper. And the issue that resulted was prosecuted for obscenity. The Old Bailey trial lasted for almost two months. The three defendants - the editors of Oz, Felix Dennis, Jim Anderson and Richard Neville - were found guilty and imprisoned - where they were famously shorn of their emblematic long hair. The conviction was overturned on appeal.
The nudity on the cover of the issue was part and parcel of the alternative scene of the time. Jimi Hendrix's 'Electric Ladyland' album, with an assembly of naked women on the sleeve, had appeared eighteen months earlier. This was also the era of the distinctly priapic cartoonist Robert Crumb. I am not going to post the Rupert the Bear cartoon which featured so prominently at the trial - it's infantile and not at all respectful of women. But here's another taste of the schoolkids' wizardry.
Andrew Whitehead's blog
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